Case study capezio bleckmann

Capezio 

A brand with unparalleled dance heritage, the 140-year-old Capezio was founded on a strong commitment to craftsmanship. It all began in 1887, when 17-year-old Salvatore Capezio opened a small shoe repair shop next to New York’s Metropolitan Opera House. More than a century later, the brand is an industry icon and one of the most respected and recognisable names in dance footwear, apparel and accessories worldwide. 

Industry

Fashion and lifestyle

Solution offered

Full-scope omnichannel fulfilment 

Customer since

2026

Service location

Venlo, The Netherlands 

Customer challenge

Customer challenge

Having fulfilled its EU orders from the UK for more than 30 years, Brexit-related challenges led Capezio to shift to localised distribution. The brief was clear: ensure efficient delivery to customers across all its EU markets while maintaining the high standards of service expected from this renowned brand. Speed and reliability were the baseline; what would really make a provider stand out was its market-specific expertise and dedication to delivering on the brand’s promises. In addition, efficient IT integrations and a speedy onboarding were necessary to ensure seamless service continuity from day one.
www.capezio.eu
Bleckmann’s approach

Bleckmann’s approach

With its EU fulfilment now based in Venlo, the Netherlands, Capezio is physically much closer to its target growth markets, enabling superior service levels. This is powered by Bleckmann's ‘Local Hero’ concept – a network of regional last-mile carriers to ensure the best fit for every route – to deliver a consistent, competitive pan-European service through a single contract and a single point of contact. Operating from within the EU also means Capezio no longer has to contend with the administrative complexity of cross-Channel shipping, freeing up resources to focus on growth. 

Tailored expertise to support streamlined growth 

Capezio’s catalogue of around 40,000 SKUs demanded a partner with deep experience in high-variation lifestyle fulfilment. Bleckmann’s focus on fashion and lifestyle means that our systems, processes and ways of working were the right fit from day one – with minimal adaptations needed. Following a two-month onboarding, Capezio went live at our Venlo distribution centre with full IT and operational integration in place, giving the brand end-to-end visibility and control across its EU supply chain. Flexible warehousing capacity also provides room to scale in line with the brand’s growing EU volumes. 

Solutions implemented

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EU-wide reach, localised excellence

With warehousing and transportation consolidated under one provider, Capezio benefits from more consistent delivery across EU markets, simplified customs compliance and end-to-end supply chain insight. 

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Returns handled with care

Thanks to our integrated reverse logistics management capabilities, Capezio customers can enjoy frictionless returns and exchange processes – ensuring a consistent brand experience in this key customer touchpoint across all markets served.  

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Efficient IT integration

Purpose-built integrations between Bleckmann's warehouse management system and Capezio's own platforms ensure seamless, accurate order flows across B2B and D2C channels – with real-time visibility into order status and live delivery updates. 

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Dedicated strategic support

From carrier selection to peak demand planning, our category-specific expertise gives Capezio the insight to make faster, better-informed decisions as the business grows – enabling economies of scale and customer experience improvements. 

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8-week onboarding process

The partnership was fully operational within two months, encompassing Capezio’s entire 40,000-SKU catalogue and full omnichannel operations. With a set-up adapted to the needs of fashion and lifestyle brands, minimal adaptations were required. 

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