Circular Solutions

Circular Solutions are especially relevant for fashion and textile brands, where multiple points in the product lifecycle allow for life extension, waste reduction, and participation in the fast-growing secondhand fashion market.

Bleckmann Circular Solutions is a portfolio of specialized services that helps brands manage unsold, returned, or damaged items. Circular Solutions maximize value recovery via repair, cleaning, resale, repurposing, or recycling, rather than disposal. This can help to reduce costs, waste, and environmental impact, and facilitate regulatory compliance.

Following an assessment based on the client’s needs, services may include knitwear and outerwear repairs, stain removal, ozone disinfection, garment care, standard laundry, dry cleaning, and other general and targeted repair options.

Efficient circular flows can reduce costs by preventing write-offs, reducing disposal-related costs, and generating additional revenue from second-life products. This can all be accomplished within existing logistics infrastructure, meaning Circular Solutions can, for example, be integrated into reverse logistics processes.

By centralizing returns, renewal, and recommerce in one integrated flow, Bleckmann reduces manual handling, duplicate touchpoints, and ad-hoc decision-making. Products move more quickly from return to their next life – whether restocked, renewed, or recycled – freeing up your teams and shortening lead times.

By giving products a second life rather than simply disposing of them, our Renewal Workshop team supports brands to comply transparently with forthcoming sustainability regulations. This includes EU rules banning the destruction of unsold goods and returns. Meanwhile, non-reusable items can be directed into certified recycling, downcycling, or donation streams, ensuring a more positive environmental impact assessment.

Circular Solutions make returns, trade-ins, and secondhand shopping simple and user-friendly. By connecting reverse logistics, renewal, and recommerce in one flow, brands can offer seamless return and take-back options, high-quality second-life products, and clear communication – strengthening customer trust, satisfaction, and loyalty.

Brands that implement circularity initiatives can benefit from a brand perception and awareness boost: first, they can recruit a wider range of customers through resale channels.[1] Second, they can build affinity among shoppers looking for more sustainable options.[2] In addition, circular solutions let you keep circular value within your own brand ecosystem, rather than seeing it lost to third-party resale platforms.











[1] Moizant, F. et al. (2025) Resale’s next chapter: How fashion and luxury brands can win in the secondhand market, BCG Global. Available at: https://www.bcg.com/publicatio... (Accessed: 08 December 2025)

[2] With a new sustainability behaviour report, Zalando calls for collective action
(2025) Zalando Corporate Website. Available at: https://corporate.zalando.com/... (Accessed: 08 December 2025).

Yes. Bleckmann clients benefit from access to our Local Hero carrier network, which offers a number of more sustainable options. These include providers that use bike couriers and electric vehicles, as well as consolidated PUDO/locker returns to reduce the number of individual trips back to the warehouse. All of these options can be presented in your branded returns portal, with rules set to prioritize low-emission services by market or product – while maintaining visibility of service levels and lead times