Tapestry

The home of luxury fashion and accessory brands Coach and Kate Spade New York, Tapestry delivers iconic products to millions of customers around the world. Blending heritage and innovation, the US-based holding company is committed to the highest standards for its products and customer experience – ensuring its timeless designs continue to delight across generations with their quality, originality and wearability.

Industry

Fashion and lifestyle

Solution offered

Full-scope omnichannel fulfilment

Customer since

2013

Service location

The Netherlands and UK

A woman in a dark fur coat and holding a white bag stands outdoors, facing another woman with long hair and a white bag. Several people are in the background.

Customer challenge

Up until 2013, Tapestry had been operating on a distribution model for all its logistics in Europe. Seeking greater control over its supply chain, improved operational agility and a platform for future growth, the company launched an RFP for a third-party logistics (3PL) provider. To deliver on its ambitious expansion plans, the company needed a partner that could optimise its omnichannel operations, streamlining fulfilment across e-commerce, own-brand stores and third-party retail accounts. In addition, Tapestry was looking for a partner with a strong IT backbone combined with exceptional service quality, ensuring that it could continue delivering a beyond-expectations customer experience at scale.

www.katespade.eu

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Bleckmann’s approach

Tapestry’s European presence has grown significantly over the past decade, from just a small handful of stores to almost a hundred – with a correspondingly strong rise in e-commerce sales. Bleckmann has been a key partner throughout this journey, supporting the company’s rapid European expansion from our strategically located warehouses. Initially, all the company’s operations were centralised in one location in the Netherlands, but following Brexit, we split inventory with a UK warehouse to simplify customs compliance. This is particularly beneficial when it comes to returns from UK customers.

From both of these strategic hubs, we serve all of Tapestry’s European markets, leveraging our carrier network to provide optimal solutions for each channel and region. Our streamlined inventory and transportation management framework enables full supply chain oversight and smart forecasting – and provides customers with regular updates on the status of both outbound and returned orders. Operational agility and strong communication are central to the success of the partnership, allowing Tapestry to navigate market complexity and continue to make Europe a key part of its growth strategy.

nl.coach.com

Solutions implemented

Red line icons of a warehouse, a store, and a delivery truck connected by a circular line, representing a supply chain or delivery process.

Dual-warehouse fulfilment

With hubs in both the Netherlands and the UK, Tapestry delivers quickly across B2B and B2C channels while benefitting from minimised post-Brexit customs administration.

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Multi-carrier transport network

Bleckmann’s extensive selection of carrier partnerships ensures that Tapestry can streamline fulfilment and stay agile with region- and channel-optimised solutions.

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Automated customs compliance

Our expert-driven compliance platform gives brands the power to adapt to increasingly complex customs requirements, reducing workload and cross-border friction.

Red icon of a cardboard box with a return arrow circling around it, indicating a return or shipping concept.

Simplified returns management

We manage the entire returns process, from courier transportation and product inspection to notifications that keep customers updated about the status of their return.

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Analytics at your fingertips

Integrated warehouse and transportation management systems with real-time dashboards and on-hand expertise enable us to continuously optimise our operations.

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